6pm.com, sister company of Zappos, recently had a price glitch where every item on their site was capped at a price of $49.95–that’s right, everything. The pricing error was live on their site from midnight until 6 a.m. on 5/21.
Six hours and $1.6M in losses later, 6pm.com realized the mistake and quickly fixed it. However, the damage had already been done.
Surprisingly enough, 6pm.com decided to honor the price on their site, even if it did cost them $1.6M. How’s that for customer service?
Here’s to 6pm.com and Zappos for placing value on their customers instead of their wallets!
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